Our Story
Founded on the concept that our health care represents more than just a necessary ritual of life, the Alurell selection is masterfully crafted to be an extension of the people with whom we share our life and love: an ode to family.
It’s why we provide truly healthy CBD products for ourselves and our pet companions. When you buy our products, honesty and integrity come as standard. Attention to detail, exceptional design, and competitive pricing are just bonuses.
The heart of everything we stand for in holistic healthcare trickles down into every drop of our CBD oil. Here, we deliver the superior standard for CBD products on the market, to ensure 100% purity and satisfaction. Our packaging is always convenient, ergonomic, and overflowing with a potent punch of our special tincture.
At Alurell, you and your pet’s wellness journey is important to us and we are committed to being an integral part of helping you and your pets live healthier and happier lives.
No unnecessary filler. No pesticides. No hidden ingredients – just the experience and execution to develop a truly unique CBD oil.
We believe each ingredient speaks for itself. Our sustainable methods are the earthly magic that makes all of the difference. That’s why our all-natural CBD oil was made at home, right here in the USA.
Many CBD products are crafted using artificial extracts and flavoring, resulting in a dull or metallic taste. And to make matters worse, even products that are marketed as “natural” contain glyphosate and pesticides, heavy metals, added starch, and artificial ingredients.
We didn’t settle for a discolored, mass produced, artificial CBD oil.
Neither should you.
Our products come with a Certificate of Analysis to prove they’re tested for the presence of harmful substances, so you can feel good about choosing them for yourself or your pet. And your trust means the world to us.
Every pet deserves healthy products that are free of harmful and synthetic ingredients. And every pet deserves an environment that’s safe and free of toxins.
As pet owners ourselves, we know a thing or two about how to keep our furry companions healthy in both body and mind. If our products aren’t good enough for our dogs, they’re not good enough for your pets either.
That’s our commitment to you.
Why We Started Alurell
As a small company, we’ve worked hard to get to where we are, with a sole focus and total dedication to helping pets (and their parents, like you) live happier and more peaceful lives.
We know it’s a life-long endeavor, but we think we’ve made a pretty good start. We hold dearly on to our core tenet of producing truly healthy hemp-derived CBD pet products with honesty and integrity.
With Happy Dog and Happy Cat, we are motivated by the kindred connection that can develop between pets and their owners. This passionate combination of love and care has driven us to create innovative products for pets, aimed at providing owners with all-natural alternatives that promote their pet’s health and well-being – just as we wanted for ourselves with Happy Human.
Here, we believe that empowering owners with the right information and resources is key to maintaining a happy and healthy pet. By equipping owners with high-quality natural pet products and valuable knowledge on pet health – we can help ensure your pets receive the best possible product available to them.
We focus our efforts on providing excellent customer service as well as educating and engaging our community. At Alurell, service with a smile is not just a cliché.
We emphasize total product transparency in our processes so that you can completely understand our formula and obtain all the information you need to make the best decisions for your pet’s health.
Meet Our Inspiration
When we first ventured out into the world of CBD, we used a wide range of products on our own pets with some promising results. Yet, these products were all for human consumption. Unfortunately, the pet industry is riddled with low-quality CBD or non-CBD hemp products.
We decided to take the very best of natural, human grade health products and make sure we only used broad spectrum CBD. This made our products accessible and 100% safe for our own dogs and cats. That means the same high-quality products we use on our own dogs and cats are now available for your own precious pets.
Mickey
Mickey was a Bichon Frise and lived to be 16 ½. She had many issues with her joints and kneecaps, which became progressively worse when she turned 15.
Mickey also suffered from an unfortunate combination of both lung and heart cancer – yet despite her trials and tribulations, she lived a full life until her last day – when she enjoyed grapes, chocolate, and a Drumstick Ice Cream cone on her “Best Day Ever, Goodbye” day. This would not have been possible without CBD.
Mickey II
Mickey was such a joy, that upon her passing, we opted for another Bichon Frise. Mickey II is currently only the ripe age of 1, so we only use CBD for car rides, as she becomes carsick, even on short rides.
We believe CBD has been a major help in alleviating her motion sickness – and she now loves rides in the car and is relaxed and carefree as she travels. She also loves Happy Bichon and gets very excited when she sees the bottle. We’re not sure if she likes the taste or she knows it means we’re going for a drive…
Quinn
Quinn’s previous owner passed away and when he was left in our care, he was distraught. He lost his favorite person and was being taken away from the only home he had ever known. Quinn quickly became attached to us, but developed extreme separation anxiety and would even tear the stuffing out of his bed, and eventually had to be retrained. But with all the retraining, compassion, and care – it was CBD that was instrumental in helping to calm Quinn down and reduce his extreme stress and separation anxiety.
Today, you can find Quinn playing outside, or relaxing in his bed. He is a very well adjusted, calm, and loving family member who enjoys his life. He can go hours away at the vet, stay overnight in his crate, and even leave the room we are in all by himself to go chew on his bone.
Sinatra
Sinatra was a Lynx Siamese cat and lived to be 19 years old. Near the end of his life, he developed anxiety and arthritis. He was our fur-ever friend – but a cat at heart who very much liked his alone time.
He couldn’t jump up to his favorite spots as he got older – but with the help of CBD – it was obvious that he was less skittish and could make some of his old jumps again. There’s no cure for aging, but CBD was a great help for him to live his best life at 18 and 19 years of age.